Nouveau Eyewear

Nouveau Eyewear supplies ophthalmic frames to international, national and regional eyewear retailers, mass merchants, wholesalers, independent doctors of optometry and opticians. Since its inception in 1985, Nouveau has gained renown as a forward-thinking company offering innovative high-quality products, value-added superior customer service, and superior marketing support.

Nouveau Eyewear

 Brands and Licenses

Nouveau holds eyewear licensing agreements with many important brands, including Geoffrey Beene®, Christie Brinkley®, VanHeusen®, Riders by the Makers of Lee®, L.A. Gear®, Wrangler®, J.G. Hook®, and the recently acquired powerhouse for kids – Nickelodeon®. Nouveau has also created two value brands, to address specific target segments: Caravaggio® and Via Milano®.

Frame Design

Nouveau’s eyewear design team creates each collection to project a strong brand image and to fit a specific customer profile. Our product portfolio is designed to reach all demographics.

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